Tonya Franklin: Gladiators Publicist, Marketing Strategist, and Community Builder
Tonya Franklin, based in Jackson, Mississippi, is the Chief Publicist of MJS Communications, where she brings a wealth of experience in public relations, marketing, and event management. With a strong foundation in communications, Tonya has built her career by creating meaningful connections between brands, audiences, and communities.
Her journey began as a Marketing Intern at Novia Communications, where she honed her skills in media relations and event planning. During this time, she served as a liaison with the media team of NBA Hall of Famer Earvin “Magic” Johnson, coordinating a press conference and collaboration event. She handled press releases, media kits, and event registration—laying the groundwork for her career in high-profile publicity.
Tonya’s experience extends beyond local projects. She has worked virtually with Alba’s Events in New Jersey, writing and sending press releases, updating media contact lists, and creating promotional graphics for their annual Lupus Awareness Event. She has also developed virtual book tours for authors and speakers, creating media kits, PSAs, videos, social media graphics, and event campaigns to elevate their visibility and success.
Her expertise includes TV and radio promotions, where she has represented clients on local television programs and coordinated radio interviews to boost event attendance and brand recognition.
Tonya holds a Bachelor’s degree in Mass Communication and a Master’s degree in Public Relations. She has earned certifications in SEO Content Writing, Event Marketing, Social Media Marketing, and Hospitality Marketing. Her skills include talent research, contract management, event strategy, vendor negotiations, and social media marketing.
She has also collaborated with The Publicity Chic of Atlanta, gaining industry experience while working on events featuring R&B legends Faith Evans, Jon B, and Keith Sweat.
Most recently, Tonya will collaborate with the Gulf Coast Gladiators as their Publicist and Marketing Consultant, where she helps shape their brand, drive community engagement, and further their mission: “We are not just basketball, we are about changing lives.” Through this role, Tonya continues to merge her passion for marketing with her commitment to creating opportunities and positive change.
